Course curriculum

  • 1

    Chapter 1: Copywriting for Direct Mail

    • Writing Effective Headlines & Subheadlines

    • Knowledge Check

    • Great Copy & Enticing Offers

    • Knowledge Check

    • The Right CTA for Your Audience

    • Knowledge Check
  • 2

    Chapter 2: Designing for Direct Mail

    • Designing for Direct Mail with Chris & Julia

    • Knowledge Check